饮料包装设计

饮料包装设计

Location: New Zealand

Project Type: Produced

Client: Almighty

Product Launch Location: Global

Packaging Contents: Juice

Packaging Substrate / Materials: Bottlecan

Printing Process: Flexography

Almighty make delicious drinks with organic produce. Since entering the market, they’ve built a loyal fanbase for their bottled blends of fruit and veg. With their ambition to broaden their range of drinks and launch into crowded supermarket shelves, they needed to be more than just a list of ingredients on a label.

Whats Unique?

They approached us to design a bespoke bottle to launch alongside a brand refresh including a new range of sparkling waters, and a bold brand icon that represents the power of organic goodness. The bottle references the ridges of an old-school juicer, connecting the product to its down-to-earth origins and giving the brand a distinctive form on shelf.

设计:马克思设计

地点:新西兰

项目类型:生产

客户:全能的

产品发布地点:全球

包装内容:果汁

包装基板/材料:瓶和罐

印刷工艺:苯胺印刷

全能的有机产品做美味的饮料。自进入市场以来，他们已经为他们的瓶装果蔬混合物建立了一个忠实的粉丝群。他们的雄心是拓宽饮料的种类，将其投放到拥挤的超市货架上，他们需要的不仅仅是标签上的成分清单。

独特的是什么?

他们找到我们，设计了一个定制的瓶子，与品牌更新一起发布，包括一系列新的气泡水，和一个大胆的品牌图标，代表有机的力量。这个瓶子借鉴了老式榨汁机的纹路，将产品与它朴实的起源联系起来，并赋予了这个品牌货架上独特的形式。

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